Create your digital toolbox
When I first started in the digital industry 10 years ago, if you had a website your were using the internet as a marketing tool to it’s maximum and were miles in front of your competitors who didn’t have a website at all.
Now a website of some sort is mandatory for all companies and it’s how it is used in conjunction with an overall digital strategy that is the key factor in your online marketing.
Here are some digital tools that all businesses should have in their toolbox.
Moving to WordPress
I first created this blog in February 2007 after attending Ad:Tech in Sydney and sitting in on the blogging for business panel discussion. I decided to start writing my own blog and subscribed to blogharbor (based on blogware) because some of the panelists were using blogharbor. I have since set up Typepad and Blogspot blogs for many of my clients.
Recently I decided to install a Wordpress blog (www.34days.com) on my own host and give it a go.
It was love at first site! Read more
